SYED IQBAL MUJTABA JAFFRY
Executive Business Operations / Business Management Leader I Motivational speaker I X HSC (Otsuka) I X Habitt (IBL Group)
Karachi
Summary
Dedicated to promoting organizational efficiency and decreasing costs, with strong leadership, problem-solving skills and 32 years of vast experience in business planning, operations, and team management. As a seasoned Business & Operations Director, possessing extensive knowledge about all areas of business operations. The strong leadership and team-building skills have played a vital role to excel in each function & role assigned till date. Proved to be highly organized and self-motivated, with expertise in project management, team development, and process improvement. Skilled in developing and implementing strategies to increase efficiency and performance, overall passion lies in driving business growth and creating a positive work environment.
Overview
33
33
years of professional experience
4
4
years of post-secondary education
4
4
Years of Post-Graduation education
Work History
Associate Director Operations & Consumer Business
IBL Operations (Sales, distribution & Marketing Organization) ( IBL Group Company)
01.2022 - Current
- Led team of 600 + employees in 100 branches through 4 Regional General Manager operations to ensure smooth and cost effective daily branch operations for better productivity and Principals' satisfactions.
- Developed high-performing teams by providing mentorship, guidance, and opportunities for professional growth.
- Cultivated positive work environment that fostered employee engagement, increased retention rates, and boosted overall team morale.
- Improved project efficiency with strategic planning, resource allocation, and time management practices.
- Enhanced team collaboration through regular communication, goal setting, and performance evaluations.
- Managed budgets effectively to ensure optimal use of resources while maintaining financial stability.
- Facilitated cross-functional collaboration for improved decision-making processes within the organization.
- Proactively identified potential risks and implemented mitigation strategies to minimize negative impacts on projects or business operations.
- Evaluated employee performance objectively using established metrics, leading to fair compensation adjustments based on meritocracy principles.
- Cultivated high-performance executive team, selecting and mentoring candidates for key leadership roles.
- Trained and guided team members to maintain high productivity and performance metrics.
- Monitored daily cash discrepancies, inventory shrinkage and drive-off through Branch operations head reporting to regional GM operations.
- Led & Implemented Project of "IBL Digital branches" , replacing IBL owned branches with "Execution partners" deploying IBL sales team and systems at 100 locations.
Chief Operating Officer
Habitt (Chain of Home Store) - IBL Group Company
01.2020 - 12.2021
- Formulated strategic plans aligning with overall company vision; setting achievable short and long-term goals to drive growth and profitability.
- Streamlined operations by implementing efficient processes and systems, leading to increased productivity and cost savings.
- Mentored team members by sharing knowledge, offering guidance, and providing constructive feedback; fostering a culture of continuous learning and development within the organization.
- Promoted a positive corporate culture by implementing employee engagement programs that recognized achievement and fostered collaboration among teams.
- Identified and pursued business development opportunities to grow organization and increase revenue.
- Oversaw day-to-day operations across multiple departments, ensuring timely delivery of projects and streamlined workflows.
- Oversaw day-to-day operations to keep organization running smoothly while meeting business goals.
- Managed effective Negotiations of Vendors agreements to secure favorable terms and maximize profits.
- Managed cost-effective procurement and sourcing solutions that supported business growth objectives.
- Established key performance indicators for each department to track progress towards organizational goals effectively.
- Optimized supply chain management strategies; reducing lead times while maintaining product quality standards for increased customer satisfaction rates.
General Manager
Habitt- Home Store (Chain of Retail Home store) ( IBL Group Company)
12.2013 - 01.2020
- Led the Sourcing & procurement team of 6 to manage product portfolio from Far-East and Europe, with 18 containers in an year.
- Managed Demand fulfillment with Cost efficiency, Effective & Economical sourcing.
- Led product designing & development team of 10, which was responsible for Research, designing & development of New products.
- Managed Demand Planning & Supply chain Management team of 4 for stores and warehouse.
- Managed scheduled Replenishment to stores through weekly Inventory Management process.
- Led "Habitt Franchise Project"
- Managed Evaluation, Selection & Approval of Habitt Franchisee shop Location / Model.
- Managed Primary Sales & Launching activities at Franchise operations.
- Cultivated strong relationships with clients, vendors, and partners to ensure long-term success and loyalty.
- Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
Senior Business Manager
International Brands Ltd ( IBL Group Company)
04.2008 - 12.2013
- Managed the 5 Businesses of FMCG, Confectionary, and OTC products.
- Managed the monthly / quarterly / Annual P&L of Business Avg 12% growth.
- Coordinated and managed the effective relationship with 7 Principals for smooth management of their Business.
- Managed the approval of Claims from 5 Principals.
- Prepared & executed effective monthly sales plan for each of 5 business in line with principals strategic plans.
- Liaised with the commercial / SC function for timely availability of stocks.
- Managed effective coverage, distribution, visibility through NSM/ RSMs. The OTC products coverage reached to 25000 shops, Nationally.
- Managed effective utilization of POS material through team.
- Prepared and managed allocation plan for stocks availability at locations.
- Worked on Business development projects for different categories.
- Conducted training of Managers on different topics, specially Managerial skills and functions of Managers.
- Developed performance evaluation criteria for team.
- Managed quarterly Market study of own & competition products.
- Prepared and submitted Monthly Business Analysis for MD.
- Championed organizational change initiatives to improve efficiency while maintaining alignment with corporate objectives. This was done through the implementation of project "One IBL One Team".
National Sales & Operations Manager
HSC / Otsuka Pakistan Ltd.
05.1992 - 04.2008
- Established dealers / distribution network for Otsuka products in 95 locations on Pan-Pakistan basis.
- Managed nationwide Sales operations team & distribution network for Otsuka Pharmaceutical products.
- Prepared & Executed Annual National Sales & distribution plan, in line with Otsuka Business plan.
- Prepared & Managed Annual Sales & distribution Budget & Target, in line with Otsuka 5 years plan.
- Managed preparation and execution of dealer's target & Incentive Scheme for month, quarter and year.
- Managed preparation and execution of Sales force Target & their incentive Scheme for month, quarter and year.
- Led Sales & distribution team on national basis through RMs/ Area Managers/ Field Managers.
- Managed hiring & training of sales force.
- Managed effective co-ordination with principal for achievement of Monthly / yearly sales targets.
- Conducted regular performance reviews, identifying areas for improvement and developing action plans to address them.
- Led hiring, onboarding and training of new hires to fulfill business requirements.
- Empowered employees to take ownership of their responsibilities, leading to increased accountability and improved performance outcomes.
- Developed and implemented strategies to maximize customer satisfaction.
Education
MS/MPhil MANAGEMENT SCIENCES - Management Science
SZABIST
Karachi, Pakistan 04.2001 - 01.2006
MA - INTERNATIONAL RELATIONS - International Relations
UNIVERSITY OF KARACHI
Karachi, PakistanMA - ECONOMICS - Economics
UNIVERSITY OF KARACHI
Karachi, PakistanMASTERS IN MANAGEMENT (M.M) - Management
PHILIPPINES CHRISTIAN UNIVERSITY
Manila, PhilippinesMASTERS OF BUSINESS ADMINISTRATION (MBA) - Business Administration
PHILIPPINES CHRISTIAN UNIVERSITY
Manila, PhilippinesSkills
Strategic leadership
Teamwork & Collaboration
Adaptability
Interpersonal / communication
Problem solving
Relationship building
Timeline
Associate Director Operations & Consumer Business
IBL Operations (Sales, distribution & Marketing Organization) ( IBL Group Company)
01.2022 - Current
Chief Operating Officer
Habitt (Chain of Home Store) - IBL Group Company
01.2020 - 12.2021
General Manager
Habitt- Home Store (Chain of Retail Home store) ( IBL Group Company)
12.2013 - 01.2020
Senior Business Manager
International Brands Ltd ( IBL Group Company)
04.2008 - 12.2013
MS/MPhil MANAGEMENT SCIENCES - Management Science
SZABIST
04.2001 - 01.2006
National Sales & Operations Manager
HSC / Otsuka Pakistan Ltd.
05.1992 - 04.2008
MA - INTERNATIONAL RELATIONS - International Relations
UNIVERSITY OF KARACHI
MA - ECONOMICS - Economics
UNIVERSITY OF KARACHI
MASTERS IN MANAGEMENT (M.M) - Management
PHILIPPINES CHRISTIAN UNIVERSITY
MASTERS OF BUSINESS ADMINISTRATION (MBA) - Business Administration
PHILIPPINES CHRISTIAN UNIVERSITY
Accomplishments
- Led the large team of Business in IBL, which made a significant impact in Business growth (Abbott consumer Business growth was 80% in 6 months. New Businesses of Heinz and Lindt were also added to consumer Division portfolio).
- Led the large team of Business Operations in IBL, which made a significant impact in Cost Saving (Overall 12% cost was saved through preventive and corrective measures like energy saving, Logistic efficiencies & controlling inventory losses).
- Led the IBL transformation project of "IBL Digital Branches", which required swift & smooth closure of 75 branches, shifting of inventory / Assets/ discontinuation of logistics arrangements / Agreements. This was managed in short span of 21 days, with zero discrepancy / loss of inventory / Assets worth Rs 10 Billion. Further, 100 "Execution partners" were appointed to replace the branches.
- Led the transformation project of "Habitt-Home store" by implementing the creative ideas of CEO Habitt. Current look and feel of habitt is the result this transformation journey. Opened the Mega store at Tipu Sultan, with 3 large shops in Malls during 2014-2016.
- Played a vital role in the growth and profitability of Habitt. Introduced the Habitt Franchise concept in 2019.
- Established and successfully operated the dealers' network (95 locations) / distribution channel for Otsuka products from 1992-2008.
Core competencies
- Leading Large teams & Network with passion and energy.
- Managing Operational complexity with positive attitude.
- Managing cross functional relationship with empathy.
- Managing diversified businesses (Pharmaceutical / Consumer) and different functions (Business Management / Operations Management/ Supply chain Management), using passion & Adaptability.
- Managing Retail as well as distribution Business / Operations.
Area of Expertise
- General Management
- Business Management
- Business Operations Management